I wrote an article for the latest (and last, unfortunately) issue on KinaAffärer (“China Business”), a Swedish newsletter for companies doing business in China.It argues for the usefulness of social media for B2B companies, and gives some examples.
Also, I will speak at the Swedish Chamber of Commerce in Shanghai on January 19, together with Alexandra Geertz from Internet word-of-mouth analysis company CIC. The topic is “Social Media in China – opportunities for companies”. You can find more info about the event, and sign up, on the Swedish Chamber site.
